Global Competitive Strategy

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Global Competitive Strategy

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Global Competitive Strategy
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Global Competitive Strategy

Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007 Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2023-04-01
  • Publisher / Label: Cambridge University Press
  • Author: Global Competitive Strategy
  • Number of Pages: 306
  • Fruugo ID: 528168525-1072673308
  • ISBN: 9780521367981
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